In the West, "cord-cutting" is rampant. In Japan, linear television remains remarkably resilient. The reason is the "Gekkaku" (prime time variety show). These shows, often incomprehensible to foreign viewers, involve celebrities performing absurd physical challenges, sitting through "talento" (talent) panels, or eating strange foods.
Turn on a television in Japan, and you are immediately plunged into the chaotic world of "Variety" shows. In the West, entertainers appear on talk shows to promote a project. In Japan, entertainers—often "Geinin" (comedians) or "Tarento" (TV personalities)—are the show. In the West, "cord-cutting" is rampant