The story of TS Arabic Bebas Neue Pro is a modern tale of cross-cultural design, where one of the world's most famous Western "all-caps" fonts found its perfect Middle Eastern partner. The Global Foundation The journey began in when Japanese designer Ryoichi Tsunekawa released Bebas Neue
The search for represents a larger trend: The death of "separate but equal" typography. Modern designers no longer want Arabic to look like an afterthought. They want Arabic to punch as hard as Latin. ts arabic bebas neue pro